Post. Tweet. Snap. Click. Like. Pin. Repin. Where does it end? How much should you do? What should you say? And where should you say it? Keeping up with social media is like holding on to a wave. Just when you think you’ve got it, BAM. Here comes the next wave, the next big thing. The trick is to stay up to date, but keep in mind where your demographic is. A very neat trick indeed.